The position is responsible to contribute to the development, implementation, monitoring, and review of a business strategy that maximizes the retail net profit by driving sales and controlling costs at the regional level.
Works with the Managing Director and other Heads of Function to influence the creation and communication of company strategy, business priorities and targets for the Teams and ensures there are systems in place to enable the shop managers to receive the information in a timely manner
Generates ideas about future retail activities to ensure a cutting-edge strategy; maintains up to date knowledge of the market place, competitors and trends
Uses open feedback mechanisms from the operations team with other departments to ensure the integration of the retail strategy with Minds’ other activities
Influences and supports the retail element of the annual budget process ensuring understanding and buy-in from the operations team. Constantly reviews financial data in providing realistic input into the sales budgets.
Takes decisions on matters relating to the day to day retail operation within their defined work area including the strategic planning of resources
Translates the strategic goals into retail operational plans to achieve the required targeted growth in sales and profit; identifies and optimizes promotional opportunities ensuring these are co -ordinates with wider Mind promotions and campaigns
Ensures that the retail operation complies to all policies and procedures relating to Security, Health and Safety; influences any changes necessary to meet statutory requirements, ensuring minimum risk to staff members and the business
Ensures all new shop proposals meet the required return on sales prior to submitting any recommendations to the Managing Director; all new shop locations must be visited to ensure they will trade effectively and meet the proposed budgets
Spends time in shops with retail shop teams and customers to understand and identify business critical issues in order to ensure the alignment of tactics and strategies; maintains the corporate identity of Mind in all shops and related initiatives
Takes a lead role in building a strong sales management culture with the operations team; spends time coaching team, identifying skills and opportunities for development; provides advice and guidance on shop manager issues when needed.
Proactively manages and reviews the performance and progress of Manager and Team, sets objectives and targets; works with Shop Manager to develop individual training plans for the team
Instigates the creation of procedures and systems to maximize volunteer recruitment and retention
Maintains and constantly develops innovative and cost-effective stock generation; monitors stock weekly to achieve bottom line sales budget against monthly targets
Regularly produces and presents a range of financial/non-financial reports for the Managing Director and the Retail Board as required.